JACKSON, Miss. (WJTV) – A new campaign was launched on Monday to address human trafficking in the State of Mississippi. The “Be the Solution” campaign was launched by the Mississippi Attorney General’s Office and the Department of Public Safety.

“It’s in our state. It’s in our country. It’s a $150 billion a year industry. Forty billion people right now are part of human trafficking and that’s alarming,” said Attorney General Lynn Fitch (R-Miss.).

Convenience stores, beer distributors, and schools are involved in the program. The campaign also works to make sure truck drivers are properly trained to handle human trafficking situations.