Just days after Meta ntroduced its Muse Image AI generator, the Mark Zuckerberg -run company has done a complete U-turn.
Under pressure from a now-victory-lap-taking CAA and SAG-AFTRA, the tech behemoth announced Friday that the feature is “no longer available” on Instagram, admitting they “missed the mark” amid privacy concerns over the automatic opt-in for users.
“Earlier this week, we announced that one way for people to generate images in Meta AI is by @-mentioning public Instagram accounts that they want to reference,” Meta said in an IG post Friday. “Our intent was to provide a useful creative tool and to give people control over whether their public content could be referenced in this way. We’ve heard the feedback that this feature missed the mark, so it’s no longer available.”
